How to write a great book

In the wake of the shooting deaths of two former colleagues in Louisiana, Hugh Gillespie and Hugh Grant, two New York Times bestselling authors have come together to discuss the book that has become their most famous work.The duo has been in the process of writing The Black Swan, their third book in the series.The […]

How to get into SMM school (and what to expect)

A little-known but influential organization is launching a national advertising campaign to drive enrollment in SMM schools.The group, SMM Education and Learning, has been pushing for schools to open since the early 2000s.Its goal: To educate people about the benefits of SMM, a $10 billion education sector in the U.S. that’s grown from $5 billion […]